• SKY MEDIA CASE STUDIES
  • Sky Media presents a range of in-depth case studies that demonstrate the power of interactive advertising.
  • Click here to read the Sky Media case studies





CASE STUDIES: INTERACTIVE ADVERTISING

These case studies demonstrate the power of interactive advertising and how creativity is driving the medium.

  • Honda Accord
  • Honda Accord
    This ad for Honda, created by creative advertising agency Weapon7, shows how interactive TV can extend the power and value of a traditional TV campaign and generate a significant return on investment.
  • View Honda Accord case study
  • Volvo S40
  • Volvo S40
    Viewers who saw the interactive ad were 10 times more likely to buy a Volvo S40 than those who saw the linear ad.
  • View Volvo S40 case study
  • Philips Sonicare
  • Philips Sonicare
    Reach research suggested that about 500,000 adults clicked through to the interactive site and 35,000 interactive viewers entered a competition to win the product.
  • View Philips Sonicare case study

SKY MEDIA CASE STUDIES

Sky Media has created a range of in-depth case studies that illustrate how blue-chip companies are taking advantage of powerful advertising opportunities across the Sky platform. Click here to read the Sky Media case studies.